Genetic Testing and Prevention Strategies for Petswith Lori R Taylor

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What you'll learn from this expert talk:

  • Making educated decisions about feeding your pets
  • Effects of byproducts in dog food 
  • Genetic testing to protect your pet’s health

Guest Expert

Lori R Taylor

Lori R. Taylor is the founder and CEO of TruDog, one of the nations fastest growing companies and the first anti-aging nutritional system for dogs. She created Trudog after her beloved Great Dane, Truman, passed away from cancer at an early age. With much determination, she made it her mission to create a healthy line of dog products, allowing dogs to live their best lives -- one wag at a time. 

Prior to starting TruPet, Lori Taylor spent 18 years at RR Donnelley, where she won the Direct Marketing Association’s prestigious Gold, Silver and Bronze Awards. She has also been named a Forbes Top 50 Social Media Power Influencer and Forbes Top 20 Female Social Media Influencer. She has managed direct marketing activity for Fortune 50 accounts, including Proctor & Gamble. She helped raise more than $4 billion for Disabled Veterans of America, building a base of over 10 million donors, while collecting donations and servicing large mailers such as Publisher’s Clearing House, North Shore Animal League, Vitamin World, GNC and Juvenile Diabetes Research Foundation. In 2009, she founded REV Media Marketing, a unique direct marketing agency that specializes in integrating media channels, including email, search engine marketing, social media and traditional direct mail.

Lori Taylor is a force of nature: a true “maniac on a mission” for all our dogs and ALL animals on this planet. 

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